Very much look forward to discussing #brand and how to build desirable and powerful value propositions, how purpose serves as an activator from within to create consumer and organisational systems that are carried by their culture #Brand #Purpose #Strategy #Growth...

What does the future of Retail hold for the Real Estate Industry? What are the implications of value chains transforming - will digital replace 'the last mile'?...

Helping to enable a great commercial venture to leverage the power of brand. Engagement and Brand Workshop with inspiring people in an inspiring place! ...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ Cass Business School in London...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ the Cass MBA Symposium in London...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ Brookes University in Oxford...

How is demand going to be influenced? What are the key areas to bear in mind when strengthening the brand and creating demand beyond the inevitable, tactical focus of pushing for short-term results?...

A brand's language reflects its culture. A cultured brand, therefore, is one that celebrates language. Brands usually communicate in an articulate manner both externally and internally, focusing on two important factors: the context and the addressee. These two factors do not alter the overall...

Looking forward to taking 750 Moallem Insurance  Specialists through the principles of 21st century brand management !   [button size="medium" icon_pack="font_elegant" target="_self" hover_type="default" font_weight="700" text_align="center" text="Client Website" link="http://mic.co.ir/en/" color="#ffffff" hover_color="#ffffff" background_color="#872434" hover_background_color="#8c8c8c" border_color="#872434" hover_border_color="#8c8c8c" margin="87" border_radius="5"]...