Great to help to push frontiers; new directions - great to support Cass Business School for their 2020 London MBA Symposium for a talk on "Purpose" #NewDirections #Purpose...

I had the pleasure of giving an interview on purpose to Austin, TX based communications consultant Jo Detavernier. We discussed among other things how companies can find their purpose and implement it throughout their organization....

Sharing experience and insights in 'publishing' with the community at the Birdhaus in Zurich....

What should we look out for to successfully navigate these choppy times for our businesses, brands and our teams? Today, not tomorrow is when we all need to rethink and reimagine the future. So that we can all move forward with meaning,...

Great to discuss talent management in the context of digital and growth as part of a broader panel @ Judge Business School in Cambridge; how can Purpose empower the next generation of staff for you and for themselves? ...

Very much look forward to discussing #brand and how to build desirable and powerful value propositions, how purpose serves as an activator from within to create consumer and organisational systems that are carried by their culture #Brand #Purpose #Strategy #Growth...

Looking forward to a great Off-Site with the team at Swiss Prime Site Solutions - Great to see that Real Estate is thinking deep on Purpose!...

Assets and awareness of Responsible Investment continue to rise – yet asset managers still struggle to express their often-good intent through their brand. Recent years reveal an unmistakable trend towards responsible investing and growing awareness of the importance of Environmental, Social and Governance (ESG)...

Great to discuss talent management in the context of digital and growth as part of a broader panel @ Judge Business School in Cambridge; how can Purpose empower the next generation of staff for you and for themselves? ...

Great to help pushing frontiers; new directions - great to be with Cass Business School this morning at the 2019 London MBA Symposium for a talk on "Purpose and New Directions in Competitive Advantage" #NewDirections #Purpose...

What can we learn from the value systems underpinning the world of glitz and glamour? How do luxury brands create aspiration and desire - and how can we apply these branding principles to our own propositions?...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ Cass Business School in London...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ the Cass MBA Symposium in London...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ Brookes University in Oxford...