Markus Kramer advises Boards, Executives and Operational Teams on all aspects of Strategic Positioning, Reputation and Brand Management. The brands Markus works with include Harley-Davidson, Aston Martin, Ferrari, DHL, Luxury Goods, Financial Services Firms, Technology Brands, NGOs, Startups and many more. Markus is a Visiting Professor in Strategic Brand Management at Bayes Business School London and holds degrees from the University of California (USA), Oxford (UK), MIT (USA). He is the author of The Guiding Purpose Strategy©, runs The Brand Marketing Booster™ program and Co-Author of the Responsible Investment Brand Index RIBI™.
Your past is no guarantee for your success in the future - and vice versa #future #reputation #brand
Peter Drucker said “Profit is like oxygen. You need it to survive, but if you think that oxygen is the purpose of your life then you're missing something”.