Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ the Cass MBA Symposium in London...

Strategic Brand Management in the 21st century - A perspective on brand desirability and consumer engagement @ Brookes University in Oxford...

A fascinating 1-day masterclass on 21st century Brand Management for a small but select audience of the Iranian Impacters Club....

How great to run a communications workshop with a company that places "We want kitchens to be filled with wonderful aromas, recipes to be perfect and food to be always fresh" at the heart of what it does! [button size="medium" icon_pack="font_elegant" target="_self" hover_type="default"...

Looking forward to joining a small group of entrepreneurs supporting BPN to visit Rwanda to learn from small entrepreneurs in a different context! ...

Looking forward to taking 750 Moallem Insurance  Specialists through the principles of 21st century brand management !   [button size="medium" icon_pack="font_elegant" target="_self" hover_type="default" font_weight="700" text_align="center" text="Client Website" link="http://mic.co.ir/en/" color="#ffffff" hover_color="#ffffff" background_color="#872434" hover_background_color="#8c8c8c" border_color="#872434" hover_border_color="#8c8c8c" margin="87" border_radius="5"]...

Brand Purpose: The Navigational Code for Growth Navigating towards a substantially better future requires a balanced commitment to long-term vision and strategic decision-making....

What is Brand Purpose and why is it inseparable from future success? I am pleased that the international Journey of Brand Strategy is publishing my article in the upcoming and first 2017 edition!...